Privacy Policy
This Privacy Policy describes how Via 313 ("we," "us," "our," or "the Company") collects, uses, discloses, retains, and protects information about you when you visit our website at bbq-via313.digital, place orders through our platform, sign up for our loyalty programs, or otherwise interact with our services (collectively, the "Services"). Please read this policy carefully. By using our Services, you acknowledge that you have read, understood, and agree to the practices described herein.
We are committed to protecting your privacy and handling your personal information with transparency, care, and in full compliance with applicable United States federal and state privacy laws, including but not limited to the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable state and federal regulations governing consumer data protection.
1. Who We Are
Via 313 is a food and restaurant business operating in the United States. We operate the website located at bbq-via313.digital and provide food ordering, reservation, loyalty program, and related services to our customers.
For all privacy-related matters, you may contact us using the following details:
- Company Name: Via 313
- Website: bbq-via313.digital
- Email: [email protected]
2. Scope of This Policy
This Privacy Policy applies to:
- All visitors to our website at bbq-via313.digital
- Customers who place online or in-restaurant orders through our platforms
- Individuals who sign up for our newsletters, loyalty programs, or promotional communications
- Job applicants who submit applications through our website
- Anyone who otherwise contacts us or interacts with our Services
This policy does not apply to third-party websites, services, or applications that may be linked from our website. We encourage you to review the privacy policies of any third-party services you access through our platform.
3. Information We Collect
We collect several categories of information depending on how you interact with our Services. The categories below detail what we collect, how we collect it, and examples of the specific types of data involved.
3.1 Personal Identification Information
When you create an account, place an order, join our loyalty program, or contact us, we may collect the following personal identification information:
- Full name
- Email address
- Mailing or delivery address
- Phone number
- Date of birth (where relevant, such as for age verification or birthday promotions)
- Account username and password
- Profile picture (if voluntarily provided)
3.2 Payment and Financial Information
When you make a purchase or complete a transaction through our Services, we collect payment-related information. This may include:
- Credit or debit card details (processed securely through PCI-DSS compliant third-party payment processors)
- Billing address
- Transaction history and purchase records
- Gift card or promotional code information
Please note that we do not directly store full credit card numbers. All payment card information is handled by our payment processing partners in compliance with applicable security standards.
3.3 Order and Transaction Data
We collect information related to orders you place with us, including:
- Items ordered, including food preferences and customization options
- Order history and frequency
- Delivery address and instructions
- Order status and fulfillment records
- Feedback and ratings associated with your orders
3.4 Usage and Technical Data
When you visit our website, we automatically collect certain technical and usage data, including:
- IP address
- Browser type and version
- Operating system and device type
- Pages visited and time spent on each page
- Referring URL (the page you came from before visiting our site)
- Links clicked and navigation paths through our website
- Date and time of your visit
- Search queries entered on our website
- Error logs and performance data
3.5 Device Information
We collect information about the devices you use to access our Services, such as:
- Device identifiers (such as mobile advertising IDs)
- Hardware model and specifications
- Mobile network information
- Time zone settings and language preferences
3.6 Location Data
With your consent or based on your device settings, we may collect location data to facilitate delivery services, suggest nearby restaurant locations, or personalize your experience. You may disable location sharing through your device settings at any time.
3.7 Communications Data
If you contact us by email, phone, or through our website contact forms, we retain records of those communications, including:
- The content of your messages
- Your contact information as provided
- Records of customer service interactions
- Feedback and survey responses
3.8 Marketing and Preference Data
We collect information about your marketing preferences, including:
- Whether you have opted in or out of email or SMS marketing communications
- Your interaction with our promotional emails (opens, clicks, unsubscribes)
- Dietary preferences or food restrictions you voluntarily share with us
- Loyalty program participation and reward redemption history
3.9 Information from Third Parties
We may receive information about you from third-party sources, such as:
- Social media platforms, if you connect your account or interact with our social pages
- Third-party food delivery platforms (such as DoorDash, Uber Eats, or Grubhub) when you order through them
- Analytics and advertising partners
- Publicly available sources
4. How We Use Your Information
We use the personal information we collect for a variety of lawful purposes related to operating our business and providing you with excellent food and service experiences. Specifically, we use your data to:
4.1 Provide and Manage Our Services
- Process and fulfill your food orders
- Manage your account and customer profile
- Facilitate delivery or pick-up services
- Handle payments and issue receipts or invoices
- Administer loyalty programs and reward points
- Respond to your inquiries, complaints, or support requests
4.2 Improve and Personalize Our Services
- Analyze usage patterns to improve our website and menu offerings
- Personalize your experience based on your order history and preferences
- Develop new menu items or features based on customer feedback and trends
- Conduct internal research and analytics to optimize our operations
4.3 Marketing and Promotional Communications
- Send you promotional emails, newsletters, or SMS messages about new menu items, special deals, or events (with your consent where required)
- Deliver targeted advertising based on your interests and behavior
- Administer contests, sweepstakes, or promotional campaigns
- Notify you about updates to our Services or this Privacy Policy
You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any promotional email, replying "STOP" to any SMS, or contacting us at [email protected].
4.4 Legal Compliance and Safety
- Comply with applicable laws, regulations, or legal obligations
- Respond to lawful requests from government or law enforcement authorities
- Protect the rights, property, and safety of Via 313, our customers, and the public
- Detect, prevent, or investigate fraud, security breaches, or illegal activity
- Enforce our Terms of Service and other applicable policies
4.5 Business Operations
- Manage vendor and supplier relationships
- Process employment applications
- Carry out business planning, accounting, auditing, and reporting
- Facilitate business transactions such as mergers, acquisitions, or asset sales
5. Cookies and Tracking Technologies
We use cookies, web beacons, pixels, and similar tracking technologies to collect usage data and enhance your experience on our website. Cookies are small text files placed on your browser or device that help us recognize you, remember your preferences, and understand how you use our Services.
5.1 Types of Cookies We Use
| Cookie Type | Purpose |
|---|---|
| Strictly Necessary | Essential for the website to function. These cannot be disabled. |
| Performance / Analytics | Help us understand how visitors use our website (e.g., Google Analytics). |
| Functional | Remember your preferences and personalize your experience (e.g., saved cart, language). |
| Marketing / Advertising | Track your activity for targeted advertising across websites and platforms. |
You may control cookie preferences through your browser settings. Most browsers allow you to refuse or delete cookies. However, disabling certain cookies may affect the functionality of our website. For detailed information about the specific cookies we use and how to manage them, please refer to our Cookie Policy available on our website.
6. Sharing Your Information with Third Parties
We do not sell your personal information in the traditional sense. However, we do share information with third parties in certain circumstances as described below. California residents should note that under the CCPA/CPRA, certain data sharing for cross-context behavioral advertising may constitute a "sale" or "sharing" of personal information for targeted advertising purposes. Please see Section 11 for your California rights.
6.1 Service Providers and Vendors
We share personal information with trusted third-party service providers who perform services on our behalf. These partners are contractually obligated to protect your data and may only use it for the purposes we specify. Examples include:
- Payment processors (e.g., Stripe, Square, PayPal)
- Food delivery platform partners (e.g., DoorDash, Uber Eats, Grubhub)
- Email marketing platforms (e.g., Mailchimp, Klaviyo)
- Website hosting and cloud infrastructure providers
- Analytics providers (e.g., Google Analytics)
- Customer support software providers
- Loyalty program technology providers
- Cybersecurity and fraud prevention services
6.2 Business Partners
We may share information with business partners for joint promotional activities or co-branded services, but only with your consent or where otherwise permitted by law.
6.3 Legal Requirements
We may disclose your personal information if required to do so by law or in good-faith belief that such disclosure is necessary to:
- Comply with a legal obligation, court order, or government request
- Protect and defend the rights or property of Via 313
- Prevent or investigate possible wrongdoing in connection with our Services
- Protect the personal safety of users or the public
- Protect against legal liability
6.4 Business Transfers
In the event that Via 313 is involved in a merger, acquisition, asset sale, financing, reorganization, or bankruptcy, your personal information may be transferred as part of that transaction. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.
6.5 Aggregated or De-Identified Data
We may share aggregated, anonymized, or de-identified data that cannot reasonably be used to identify you with third parties for research, analytics, marketing, or other business purposes.
7. Data Security
We take the security of your personal information seriously and implement a range of technical, administrative, and physical safeguards designed to protect it from unauthorized access, disclosure, alteration, or destruction. Our security measures include:
- Encryption: Data transmitted between your browser and our website is encrypted using industry-standard SSL/TLS protocols (HTTPS).
- Payment Security: All payment card data is processed through PCI-DSS compliant payment processors. We do not store raw card data on our servers.
- Access Controls: Access to personal information is restricted to authorized employees, contractors, and service providers who need it to perform their functions.
- Security Monitoring: We monitor our systems for potential vulnerabilities and attacks.
- Employee Training: Staff members receive training on data privacy and security best practices.
- Data Minimization: We collect only the information necessary for the purposes described in this policy.
8. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. The retention periods below serve as general guidance:
| Data Category | Retention Period |
|---|---|
| Account and profile information | Duration of account plus 3 years after closure |
| Order and transaction records | 7 years (for tax and accounting purposes) |
| Payment records | 7 years (per IRS and financial compliance requirements) |
| Marketing preferences and communications | Until opt-out plus 2 years |
| Customer support records | 3 years from date of interaction |
| Website usage and analytics data | Up to 26 months (standard analytics retention) |
| Legal and compliance records | As required by applicable law (typically 7–10 years) |
When data is no longer required, we will securely delete or anonymize it in accordance with our data retention procedures.
9. Children's Privacy
Via 313 does not knowingly collect, solicit, or maintain personal information from anyone under the age of 18. If you are under 18, please do not submit any personal information through our website or Services. If we learn that we have inadvertently collected personal information from a child under 18, we will promptly take steps to delete that information from our records.
If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at [email protected] and we will take appropriate action.
This policy is consistent with the requirements of the Children's Online Privacy Protection Act (COPPA) and other applicable laws protecting children's privacy.
10. International Data Transfers
Via 313 is a United States-based business and our Services are primarily operated from within the United States. If you access our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.
The data protection laws in the United States and other countries may differ from those in your country of residence. By using our Services, you consent to the transfer of your information to the United States and other applicable jurisdictions as described in this Privacy Policy.
We take appropriate steps to ensure that any international transfers of personal data are carried out in compliance with applicable laws and that adequate protections are in place, including the use of standard contractual clauses or other legally recognized mechanisms where required.
11. Your Privacy Rights
Depending on your location and applicable law, you may have certain rights with respect to your personal information. We are committed to honoring these rights and responding to valid requests in a timely manner.
11.1 Rights Available to All U.S. Residents
Under the FTC Act and various state consumer protection laws, you have the right to:
- Access: Request information about what personal data we hold about you.
- Correction: Request correction of inaccurate or incomplete information about you.
- Deletion: Request deletion of your personal information, subject to certain legal exceptions.
- Opt Out of Marketing: Opt out of receiving promotional communications from us at any time.
11.2 California Residents — CCPA/CPRA Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including:
- Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of collection, the business or commercial purposes for collecting or selling, and the categories of third parties with whom we share your information.
- Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions.
- Right to Correct: You have the right to request that we correct inaccurate personal information that we maintain about you.
- Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising purposes.
- Right to Limit Use of Sensitive Personal Information: You have the right to limit our use of sensitive personal information to only what is necessary to provide the Services.
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights. We will not deny you goods or services, charge different prices, or provide a different level of service because you exercised your rights under the CCPA/CPRA.
- Right to Data Portability: You have the right to receive your personal information in a portable, usable format.
To exercise your California privacy rights, please submit a verifiable consumer request by emailing us at [email protected] with the subject line "California Privacy Request." We will respond to verified requests within 45 days. If we require more time, we will inform you of the reason and extension period in writing.
You may also designate an authorized agent to submit a request on your behalf. The authorized agent must provide written proof of authorization, and we may require you to verify your identity directly.
11.3 Rights Available to Residents of Other States
Residents of states with comprehensive privacy laws — including but not limited to Colorado, Connecticut, Virginia, Texas, Nevada, and other states that have enacted or may enact consumer data protection legislation — may have similar rights to access, correct, delete, and opt out of certain data processing activities. We honor these rights to the extent required by applicable law. Please contact us to submit a rights request.
11.4 How to Submit a Rights Request
To exercise any of the rights described above, please contact us by:
- Email: [email protected] (Subject: "Privacy Rights Request")
- Website: bbq-via313.digital
We will verify your identity before processing your request to ensure we are responding to the correct individual. We may ask for identifying information such as your name, email address, and account details.
12. Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not wish to have your online activity tracked. At this time, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our website does not currently respond to DNT signals. You may, however, manage your preferences through our cookie consent tool and by adjusting your browser or device settings.
13. Third-Party Links and Services
Our website may contain links to third-party websites, social media platforms, delivery services, or other external resources. These third-party services operate under their own privacy policies, which we do not control. We encourage you to review the privacy policies of any third-party services before providing them with your personal information. We are not responsible for the privacy practices or content of third-party websites or services.
14. Social Media and User-Generated Content
If you interact with Via 313 on social media platforms (such as Instagram, Facebook, Twitter/X, or TikTok), those interactions are governed by the respective platform's privacy policy. If you leave reviews, post comments, or submit user-generated content through our website or third-party review platforms, please be aware that such content may be publicly visible and accessible to others.
We may collect your publicly available social media profile information if you choose to connect your account or interact with our social media pages. We may also use social media features for advertising and retargeting purposes, subject to your privacy settings on those platforms.
15. How to File a Complaint
If you believe your privacy rights have been violated or have a concern about how we handle your personal information, we encourage you to contact us first so that we can try to resolve the matter directly.
Contact Us:
Email: [email protected]
Website: bbq-via313.digital
If you are not satisfied with our response, you may file a complaint with the appropriate regulatory authority:
15.1 Federal Trade Commission (FTC)
For complaints related to unfair or deceptive business practices, you may contact the FTC:
- Website: www.ftc.gov
- Phone: 1-877-FTC-HELP (1-877-382-4357)
- Mailing Address: Federal Trade Commission, 600 Pennsylvania Avenue NW, Washington, DC 20580
15.2 California Residents — California Privacy Protection Agency (CPPA)
California residents may file a complaint with the California Privacy Protection Agency:
- Website: cppa.ca.gov
- Email: [email protected]
15.3 State Attorney General Offices
Residents of other states may file complaints with their respective state attorney general's office or consumer protection bureau. Contact information for your state's attorney general can typically be found on your state government's official website.
16. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other business reasons. When we make material changes, we will:
- Update the "Last Updated" date at the top of this policy
- Post the revised policy on our website at bbq-via313.digital
- Notify you by email (if we have your email address) or by displaying a prominent notice on our website
Your continued use of our Services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this page periodically to stay informed about how we protect your information.
17. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please do not hesitate to reach out to us. We are committed to addressing your inquiries promptly and transparently.
Privacy Contact Information
- Company: Via 313
- Website: bbq-via313.digital
- Email: [email protected]
For all privacy-related requests, please use the subject line "Privacy Policy Inquiry" or "Privacy Rights Request" to ensure your message is directed to the appropriate team member. We aim to respond to all privacy-related inquiries within 30 days.
This Privacy Policy was last updated on May 16, 2026. Via 313 reserves the right to modify this policy at any time in accordance with applicable law.